AI marketing assistant for real estate agents

Your AI marketing assistant, built for real estate agents.

Your assistant helps write and create your social posts, videos and email newsletters, with your brand, your face and your voice, whatever you choose. Make it, change what you like, and send it. Made simple.

For agents, teams and brokerages. No card to start.

What you get

Why agents use it

01

An AI marketing assistant

Tell it about a listing or send a few photos. It helps write the posts, makes the video and drafts the email. Change anything you like.

02

Email that past clients open

A monthly newsletter with local events, market notes and a home value button, sent from your name.

03

Your own face and voice, saved

Record yourself once. From then on, reuse your face and voice in any video, post or email. No camera needed, just write the script.

04

Simple enough for a Sunday night

Open the app, see what is ready, tap approve. No design tools, no scheduling apps, no copying between five accounts.

05

Extras when you want them

Switch on a page-turn eFlyer, a home value page or an open house kit for any listing. Each is one switch, and off until you want it.

06

Everything else, included

AI sign phones for your listings, a client list that works with Follow Up Boss, a deal tracker, and tools for offices.

Talking videos

Most of social is video. Yours can talk.

Your face and voice in the corner, in a circle, split screen or full size, over your listings, market numbers and neighborhood spots. Tap any video to hear it.

Circle over the listing tour Sample
Square in the corner, market update Sample
Split screen, neighborhood tour Sample
Full size, just listed Sample
Circle on the left, room by room Sample
Full size with a stat Sample
Social posts

Posts for every week, ready to share

Listings, open houses, market updates, tips and hellos. Each comes sized for Facebook, Instagram and TikTok, with your name on it. Tap any one to see it full size.

Your brand, your way

The same listing post, made by three different agents. Pick your colors, fonts and photo, and every post follows them.

Emails

Emails past clients open, as often as you like.

Newsletters, listing news, video updates and personal notes, sent from your name. Change any word before it goes.

All samples use made-up agents and sample numbers.

Your AI twin

Record yourself once, and you can be in every video after that.

Set up your AI twin one time with a photo and a one-minute voice recording. It is you, not a stock avatar. After that, your face and voice are saved for all your future marketing: no camera, no lighting, no retakes. Just write the script, and your twin says it.

Set up once · about 5 minutes

1. Add a photo of yourselfFacing the camera, good light.
2. Read a short paragraph out loudOne or two minutes, right in the app.

Then, any time you want a video

1. Write what you want to sayOr let your assistant write it.
2. Pick full size or a circleThe circle sits on your listing photos.
3. Your video is readyYour face, your voice, with captions.

No camera, no lighting, no retakes.

In a circle on the listing tourThe photos and video fill the screen while you talk in the corner, like a tour guide. Sample
Full sizeYou talk to the camera. Good for open house invites, market updates and Reels. Sample
Sample newsletter email with a 30-second video update from the agent
In your emails"I recorded a 30-second update for you." Past clients watch a video from you, not a form letter. Sample
Sample: the agent with a SOLD signSample: the agent in a local coffee shopSample: the agent in a bright home office
New photos of you, without a photo shootYour twin can also make still photos: you with a SOLD sign, at the coffee shop down the street, a fresh headshot. Use them in posts, flyers and your newsletter.

What agents use their twin for

Sample: just listed and just sold
Just listed and just soldA video and a photo of you for every listing, the day it goes live.
Sample: monthly market update
Monthly market updateThirty seconds on what sold near your clients, in your newsletter.
Sample: fast hello to new leads
Fast hello to new leadsA new lead gets a short video from you, by name, within minutes.
Sample: open house invites
Open house invitesYou invite the neighbors and post it to every app.
Sample: eFlyer welcome
eFlyer welcomeIf you send an eFlyer, its first page can be you saying hello.
Sample: past client moments
Past client momentsA quick video on a client's home anniversary or birthday.
Sample: neighborhood guides
Neighborhood guidesYou introduce your favorite local spots, one short video at a time.
Sample: for offices
For officesA broker welcome video for new agents, and recruiting videos in the broker's own voice.

Samples use a made-up agent. A twin made from one photo moves the head and face; a twin made from a 2-minute video of the agent moves more naturally and costs more per video.

Extras, when you want them

One switch each. Off until you want it.

Add any of these to a listing when it helps. Skip them when it does not.

Optional

eFlyer and eBook

Turn a listing into pages a buyer can flip through, built from its photos and details. No design work.

  • Buyers search it. "Garage" or "school" opens the right page.
  • "Book a tour" on the last page sends the lead to you.
  • One link to share in texts, emails and on your sign number.

Starts as a 4-page eFlyer. Add pages to make it an eBook. Sample listing

Sample home value page for a made-up agent
Optional

Home value page

A page that tells owners what their home might be worth and sends their name to you. Sample

Sample open house sign-in page and flyer
Optional

Open house kit

A sign-in page for your open house, plus the flyer and the follow-up. Sample

And more

The rest of your business, in the same app.

Find business

  • AI sign phones, includedEvery listing sign gets its own number. An AI answers questions about that home, takes the caller's name and tells you right away.
  • Home value pagesA page that tells owners what their home might be worth and sends their name to you.
  • Open house kitA sign-in page for your open house, plus the flyer and the follow-up.
  • Fast lead follow-upNew leads get a reply in minutes, by text or email, and the hot ones come straight to you.

Run your deals

  • Deal trackerEvery deal with its key dates, and a reminder before each one.
  • Your client listEveryone you know in one list. Connect Follow Up Boss, or 5,000 other apps through Zapier.
  • Your AI twinShort videos with your own face and voice, made from a script. No camera needed.

For offices

  • Office rulesUpload your office's handbook. Agents ask a question and get the answer from it.
  • Office reviewBrokers can approve agents' posts before they are shared.
  • Your office name on everythingYour office name, license and logo go on every agent's marketing.
Pricing

Start free. Upgrade when you're ready.

Start here

Free

$0

Every month: one video, one social post and a monthly newsletter.

  • One video a month, with a small tag
  • One social post a month, ready to share
  • Monthly newsletter
  • 1 sign number for a listing
Start free
Most agents upgrade to this

Realty Office

$129$99 a month
  • 4 sign numbers for your listings, plus your own AI receptionist line
  • Your own branded client emails and newsletters
  • Social posts and short videos, no tag
  • 20 AI video credits a month (about 5 videos with a host)
  • Your own sign-up page
  • No commission on your deals

AI phone included: up to 5 numbers

How the AI phone works
  • A caller dials one of your numbers. A friendly AI voice answers, day or night.
  • A sign number answers about its one listing: price, bedrooms, open house times. It takes the caller's name and number and tells you right away.
  • Your receptionist line has all the controls: your greeting, your hours, passing calls to your cell, and taking messages.
  • You get a short summary of every call in your inbox, with the whole conversation.
  • Keep your number: forward your current line to your receptionist line, or get a new local number.
  • 30 calls a month are included, shared across your numbers. After that it is 50 cents a call from your balance.
What can I make with credits?
  • Talking host scene2 credits
  • Photo brought to life1 credit
  • AI scene from your words1 credit
  • AI B-roll clip1 credit
  • Host look (a pair to pick from)1 credit
  • AI photo1 credit
Start free, upgrade anytime
Too busy?

We do it for you

Starting at $449 a month

Everything in Realty Office, done for you.

  • Tell us what you want. We make it.
  • YouTube channel set up and marketed
  • YouTube Shorts and videos up to 3 minutes
  • A monthly list of everything we did for you
Get started

Each extra team member on the same account is $39 a month. The main plan includes 5,000 contact emails a month. Need more credits? Packs are 10 for $20, 20 for $38 and 50 for $90, and they never expire.

Have a team or a brokerage?

Every agent keeps their own account, contacts and numbers. The office pays once, puts its name on everyone's marketing, and sees who is using it.

1 to 2 agents

Duo

$99 a month
  • The AI phone is included
  • Everything in the $99 plan for two agents
  • Office name and license on both agents' marketing
Start free, add your office
3 to 10 agents

Team

$25 per agent a month
  • 1 sign number for each agent
  • 10 answered calls a month for each agent, shared across the office
  • Posts, write-ups and slideshow videos without a monthly limit
  • 5 AI credits a month for each agent, shared across the office
  • Your office name, license and logo on every agent's marketing
  • A screen that shows who is using it
Start free, add your office
11 to 250 agents

Brokerage

$15 per agent a month, never more than $799
  • 1 sign number for each agent
  • 10 answered calls a month for each agent, shared across the office
  • Posts, write-ups and slideshow videos without a monthly limit
  • 5 AI credits a month for each agent, shared across the office
  • Your office name, license and logo on every agent's marketing
  • A screen that shows who is using it
Start free, add your office
Large brokerages

More than 250 agents

Talk to us
  • We set up a price for your size
  • Same office tools as Brokerage
Talk to us

AI phone add-on, $19 per agent a month: three sign numbers, an AI receptionist line and 20 answered calls.

Answered calls past the shared ones are 50 cents each and texts are 3 cents each, paid from the office wallet. Month to month.

Realty Office or BrokerBot?

2 agents

$99 a month

Realty Office

BrokerBot $499 a month (Team plan, 2 to 10 agents)

You save $400 a month

10 agents

$250 a month

Realty Office

BrokerBot $499 a month (10 agents)

You save $249 a month

50 agents

$750 a month

Realty Office

BrokerBot $999 a month (50 agents)

You save $249 a month

Only in Realty Office: AI phone for your listing signs · Listing videos and your AI twin · Client newsletters

BrokerBot prices from brokerbot.ai, October 2026.

Questions

Questions agents ask us.

How does Start free work?

Add your business, no card. You start on the free plan: one video, one social post and a monthly newsletter every month. Upgrade to $99 any time to turn on your own client emails, more sign numbers, your AI receptionist line and everything else. Nothing you made is ever deleted.

What does it cost?

Free is $0. It has no client emails or automatic emails, and the phone is one sign number for a listing (up to 10 answered calls a month); the rest needs the $99 plan. Your first account is $99/month (regularly $129/month). Each extra team member on the same account is $39/month. The first account includes 20 AI video credits each month and up to 5,000 contact emails and the AI phone (4 sign numbers and 1 AI receptionist line, with 30 calls a month shared across them and incoming texts); each extra seat includes 10 credits. Credits pay for talking-host videos, B-roll and looks. Month to month. More calls and texts than the plan includes come from your balance, which you add to in the app: 50 cents a call, 3 cents a text. Need more credits? Credit packs are 10 for $20, 20 for $38, or 50 for $90 and never expire. If you would rather we run it, Done for you starts at $449/month.

What if my whole office wants it?

Offices have their own plans. Duo is $99/month for 1 to 2 agents, with the AI phone included. Team is $25 per agent a month for 3 to 10 agents. Brokerage is $15 per agent a month for 11 to 250 agents, never more than $799. Every agent keeps their own account, contacts and numbers, and the office name and license go on everyone's marketing. The AI phone add-on is $19 per agent a month. More than 250 agents? Talk to us.

Can my broker check what agents post?

Yes. On a Team or Brokerage plan the office can turn on review, so posts wait for the office to approve them.

What are sign numbers?

Each listing sign gets its own phone number. A buyer who calls hears about that one home: price, bedrooms, open house times. You get the caller's name, number and what they asked right away, and if they ask about financing a loan specialist can follow up. The $99 plan includes up to 4 sign numbers and 1 AI receptionist line, which has all the phone settings. Calls are shared at 30 a month across your numbers; after that each call is 50 cents from your balance. Free has 1 sign number for a listing, with 10 answered calls a month; after that it takes a message for you. The receptionist line and texting need the $99 plan.

Does it replace my CRM?

No. Keep the CRM you use. Realty Office connects to Follow Up Boss, and to thousands of other apps through Zapier, so your contacts are the same in both places. It is not a brokerage and takes no commission.

Does it log in to Zillow, MLS or social accounts?

No. Posting straight to Facebook and Instagram is coming soon. Until then, share with one tap from your phone.

Who owns my contact list?

You do. We send on your behalf and never sell or share it.

What do I need to start?

Your name, your brokerage and a contact spreadsheet. Listing photos help, and they can come later.

Try your AI marketing assistant.

Start free. No card.

Start free